Act-On for NetSuite CRM+ is marketing automation software that allows customers to capture, nurture, and pass qualified leads to sales teams using the Act-On integration for NetSuite CRM+.

Act-On for NetSuite CRM+ is marketing automation software that allows customers to capture, nurture, and pass qualified leads to sales teams using the Act-On integration for NetSuite CRM+.

Marketing Automation. As simple as you need, as robust as you want.

Act-On’s seamless integration with NetSuite CRM+ makes
it easier for marketing to deliver more highly qualified,
sales-ready leads to the sales team. Using Act-On’s native,
out-of-the-box integration, you can set up automatic,
bi-directional synchronization between NetSuite CRM+ and
Act-On – easily, and in minutes.

Key Benefits

With Act-On, you can attract, capture, and nurture prospects, then convert leads directly into NetSuite CRM+. Sales accesses NetSuite CRM+ to get real-time information, including prioritized leads and activity history. 

  • Email marketing for nurture campaigns, providing an ROI that outpaces every other tactic.  With Act-On, you can create and launch high-quality campaigns with a simple drag-and-drop interface.  Optimize your campaigns with A/B testing
  •  Reporting and analytics let you measure results in real-time and get insight into campaign performance, including Revenue Impact, Revenue Attribution, and AdWords reporting. This lets you calibrate your campaigns based on what’s working and what isn’t, and improve future campaigns.  
  • Lead scoring helps identify and prioritize sales-ready leads, allowing your sales team to know who prospects are, what they care about – and what to say.
  • Website Visitor Tracking lets you see actual names of people and companies visiting your website, and what they're looking for.
  • Forms and landing pages that marketers can build themselves.You can easily feed form submissions into NetSuite CRM+ without risk of duplicates. 
  • Inbound tools to help you conduct an SEO audit to optimize your website, landing pages, and blogs for organic search.  Then, track the effectiveness of your paid search with Act-On’s native AdWords integration. You’ll know for certain which AdWords are generating the most ROI for your company. 



Seamless Integration Provides Sales Ready Leads

  • Act-On automatically updates contact and lead records in NetSuite CRM+, providing key insight into each buyer’s behavior and allowing for relevant conversations at precisely the right time. Act-On for sales includes: 
  • Hot Prospects – a prioritized list of the leads and contacts who are currently the most active and engaged 
  • Act-On Email – allows your sales team to quickly and easily send trackable emails and see exactly who is opening them and clicking on them 
  •  Act-On Activity History – lets your sales team see the digital footprint of their leads and buyers, uncovering what they’re most interested in 

Automatic Synchronization between Act-On and NetSuite CRM+

Act-On automatically updates contact and lead records in NetSuite CRM+, providing key insight into each buyer’s behavior and allowing for relevant conversations at precisely the right time. Act-On for sales includes: 

Native Integration

Act-On users can connect NetSuite CRM+ easily, and within minutes.  Simply look in the Settings menu for Connectors, select NetSuite, and you'll be prompted with a wizard to complete the set-up.  

Activity History, and Hot Prospects

Act-On Activity History  lets your sales team see the digital footprint of their leads and buyers, uncovering what they are most interested in.  Hot Prospects gives sales team members prioritized list of the leads and contacts who are currently the most active and engaged with content on your website.

Act-On is a leading provider of integrated marketing automation software, helping over 2000 companies to tie inbound, outbound, and nurturing programs together -- across email, web, mobile, and social. Users achieve superior return on marketing investment through sophisticated demographic and behavioral data that increases engagement throughout the customer lifecycle, reduces the cost of acquisition, and strengthens loyalty.

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