Clutch offers a universal gift and loyalty solution. It is focused on enabling brands to personally market to their existing consumers. The platform enables businesses to centralize and synthesize their customer data spanning in-store, online, social and mobile channels. The data is then analyzed in real-time to create sophisticated customer segments and profiles for unprecedented customer understanding. The analysis is used to strategically develop powerful, personalized campaigns deployed across online, in-store, mobile, social, email and direct mail channels.

Clutch offers a universal gift and loyalty solution. It is focused on enabling brands to personally market to their existing consumers. The platform enables businesses to centralize and synthesize their customer data spanning in-store, online, social and mobile channels. The data is then analyzed in real-time to create sophisticated customer segments and profiles for unprecedented customer understanding. The analysis is used to strategically develop powerful, personalized campaigns deployed across online, in-store, mobile, social, email and direct mail channels.

Clutch Gift, Loyalty & Automated Marketing Platform

The Clutch/NetSuite Gift and Loyalty integration empowers premier, consumer-focused brands to synthesize their cross-channel data sources. Through the unification of their disparate data we help brands to identify, understand, and motivate their Most Valuable Customers (MVCs) with personalized engagements and experiences across online, in-store, mobile, social, email and direct mail channels.

Clutch plays host to over 450+ points of integration and operates in an omni-channel gift and loyalty capacity through leveraging our integrations with POS and ECOM providers. Clutch is integrated with NetSuite ERP and the next scheduled integrations will include SuiteCommerce Advanced (SCA) and SuiteCommerce In-Store (SCIS). 

Key Benefits

  • Loyalty Program Design
  • Gift Card Functionality
  • Omni-Channel Data Synthesis
  • Data Visualization/Analytics
  • Customer Identification
  • Customer Segmentation
  • Customer Scoring
  • Campaign Development
  • Campaign Deployment
  • SKU Based Reporting
  • Engagement Tracking
  • Performance Measurement
  • Program Optimization
  • Data Analysis
  • Predictive Analytics

Customer Quote

Current Netsuite Customer: “Our Sweet Rewards loyalty program, powered by Clutch, is a critical component of this strategy allowing us to develop meaningful, ongoing relationships with our customers. Clutchs' extensive experience with marquee specialty brands made them the ideal partner for our business.”
- Tushar Adya, COO and President, Dylan’s Candy Bar

Overview: Reporting Dashboard

Clutch offers comprehensive analytics and reporting that help brands gain complete transparency into their customers. This cross channel view reports on loyalty member spend, frequency, score, and even SKU. 

Universal Customer Loyalty

  • Multi-tier program design
  • Points issuance and redemption
  • Events based rewards
  • Surprise and delight
  • Cross-channel Program deployment
  • Cross-channel enrollment via microsite or direct integration
  • Physical and virtual card allocation
  • Comprehensive reporting
  • Hard and soft reward capabilities
  • Campaign Management
  • Automated Marketing
  • Managed Services
  • Interlocation settlement to include franchise reconciliation

Analytics and Segmentation

  • Customer Scoring
  • Member Movement
  • Top Member rating
  • Average Spend
  • Demographic activity
  • Segmentation
  • Predictive Analytics
  • Campaign Scoring and Reporting
  • Cross-channel campaign management
  • Member vs. Non-member reporting

Universal Gift Cards

  • Omni-channel issuance and redemption
  • Stored value options to include: merchandise credit, promotional credit, gift, (%) discounts, coupons, etc.
  • Custom branded physical and e-gift capabilities
  • Reporting and analytics re: balances and liabilities
  • Interlocation settlement to include franchise reconciliation
  • Location specific reporting

Campaign Deployment

  • Integrated Email Service Provider
  • Direct Mail
  • Push notification
  • SMS
  • Social Media Notifications
  • Programmatic Ad Display
  • APIs available

Clutch’s Consumer Management platform delivers actionable consumer intelligence and machine learning which automates the ability for B2C brands to uniquely identify, understand and motivate each individual in their customer base. The platform integrates real-time consumer behavioral and transactional data from across point-of-sale, ecommerce, mobile apps, social channels, and traditional marketing touch points, back to a single individual customer record.  With the addition of Machine Learning, the platform is proven to drive loyalty,  average order values (AOV), reduce buying cycles, and increase customer equity and overall brand engagement. Clutch manages over 145 million consumer accounts for over 900 brands globally.

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